is your Trade business giving you freedom - or trapping you?

Busy doesn't always mean Profitable, Independent or Sellable

Built for established HVAC, electrical and plumbing business owners (typically $1.5M–$8M revenue) who want a business that’s profitable, less dependent on them, and able to "run or sell" on their terms.

You're skilled at your trade, but running the business shouldn't mean working 60–65 hour weeks, constant pressure, and wondering what it’s actually worth if you stepped back or decided to sell.


"Your business isn't broken". You're working hard - but leaking profit, time & future value through pricing gaps, inconsistent systems and

owner dependency.

Most owners think it’s “just a money problem.” It’s actually a dependency problem.
When your business can’t run without you, buyers discount it – and you can’t step back long enough to fix what’s really holding you back, or to see what’s possible.

Take the "3‑minute Trade Business Independence & Value Gap Assessment" to find out where your business really stands - and whether you're on track to exit, step back, or keep it on your terms." – then we can map the fastest path to a business that's profitable, independent, and truly buyer ready (if you choose), not just a busy job.

WE GUARANTEE TO FIND AT LEAST 3X WHAT YOU INVEST - OR YOU DON'T PAY.

We’ll find the hidden profits already in your business (often $150k + per year) and use those wins to fund the plan that makes your business less owner‑reliant with more options for you.

“After you see your Assessment results, you’ll have the option to book a free 30‑minute Gameplan Call with Ian to pick 1–2 changes you can implement straight away.”

1. Find what's Trapping You (Diagnosis)

Uncover hidden profits and the key owner‑reliance issues that reduce what your business could sell for & keep you stuck in the day to day.

2. Create Breathing Room
(Relief)

We plug profit leaks and free up hours each week, so the business stops needing you for every decision and you can work on the bigger picture.

3. Build Owner Independence (Control)

With space created, we install structure, leadership and simple systems so the business can run without you – exactly what buyers and brokers want to see.

4. Explore Your

Future Options (Choice)

Once the business isn’t relying on you, you can keep it, scale it or prepare for exit knowing it stands up as a real asset, not just a busy job.

Owner Independence Method

Your Owner Independence Partner

Designed for established trade business owners in their 50's who want to ease the pressure & protect the value of what they've built, without needing them full-on.

❄️ HVAC 🔌Electrical 👨‍🔧 Plumbing    

🎯 What We Do

We focus on one thing: turning an owner‑dependent trade business into an owner‑independent, buyer‑ready asset. We find what’s trapping you, create breathing room, then build the systems so it can run without you.

💛 Support that Fits You

At this stage, it's not about “growth for growth’s sake.” You want more profit, more time, and a future you can rely on. We help you build an owner‑independent business that works for you now and sets you up for a better exit later.

🔧 Our Toolkit

We use clear diagnostics, practical frameworks and real‑world experience, not hype – to guide your decisions. Independence gives you control, and control creates options when you’re ready to step back or sell.

Why Trade Businesses Choose Us

Because you don't need more noise - you need practical support that lifts profit, reduces pressure and increases business Value

Running an established trade business comes with pressure, responsibility, and expectations that most advisors simply don’t understand. Our approach is built for owners who want less stress, more profit, and a business that finally gives them breathing room - and stands up in front of a serious buyer.

Here’s what sets us apart.

💰 Fast, Measurable Profit Wins

Every engagement starts with 2–5 quick wins that put money back in your pocket fast. You’ll see real financial improvements before we ever talk about longer‑term independence or exit planning.

🔧 Practical, Trade‑Focused Systems

We don’t teach theory or drown you in complexity. We install simple, proven systems that reduce pressure, improve margins, and make the business easier to run without you

🧭 A Clear Path to Owner Independence

Our process reduces owner reliance step‑by‑step, so your business can run smoothly without you in every decision. More independence. More control. More options.

🛡️ Guaranteed ROI - Or You Don’t Pay

We guarantee to find at least 3× what you invest — or you don’t pay. Most established trade businesses uncover $100k–$150k+ in hidden profit opportunities during the first stage alone.

Why we specialise in trade business owners over 50

Running a trade business in your 50s comes with a different kind of pressure - and a different set of goals. You’re not just thinking about next week’s jobs anymore. You’re thinking about the next chapter, your time and what your business will be worth when you're ready for options.
Too many owners in this age group end up closing or selling for less than they hoped, simply because the business still depends too much on them.

If you’re thinking, “The revenue is there, but this still feels too much like a job that can’t run without me,” you’re exactly who Tradie Growth Hub was built for.

Here’s what matters most at this stage:

Your Revenue is Solid but your business still leans heavily on you for quoting, problem-solving and key decisions, and you know that's risky, plus it affects future value.

You're not chasing growth for growth's sake. You want cleaner profit, shorter weeks, and a business that could keep running or be sold - without needing you every day.

Options for the future. You know buyer confidence (and what you can walk away with) depends on how independent the business is from you.

You’ve already tried to fix things with software, a few systems or even a coach, but the business still depends on what’s in your head and your constant involvement - that's the real bottleneck.

MEET THE Guy Behind the hub

Hey, I'm Ian!

For years, I’ve worked with business owners to uncover hidden profits, streamline operations and build businesses that support the lifestyle and wealth they actually want.

With tradies over 50, I kept seeing the same pattern: strong revenue, heavy load, and no clear path to step back or sell well.

That’s why I started Tradie Growth Hub: to give established trade owners a clear, practical pathway not just to “more profit,” but to a business that protects their time & secures their financial future – whether that’s a lucrative sale or a streamlined operation that pays them well with far less day‑to‑day involvement.

Unlock Hidden Profit & Reduce Pressure

Simple Systems to make your business & life easier.

Built Around What Works for Trade Businesses

Tailored Guidance for Your Unique Business Journey.

Peace of mind, with a money-back & ROI guarantee

Testimonial

Let's Hear What They Say

"We were doing solid revenue - $3.2M last year - but I was still the go-to for every pricing decision and customer issue. Ian showed us we were leaving $180K on the table through inconsistent pricing and lack of clear decision authority. Within 90 days, we'd systematized our pricing, empowered the team to handle variations, and I took my first proper 3-week holiday in 8 years. The business actually ran better without me there. That's when I knew we'd built something real."

John D.

Plumber, Newcastle

"My husband built a successful electrical business - 8 staff, solid client base - but it completely depended on him. Every quote needed his approval. Every problem was 'ask the boss.' We had good revenue but no freedom. Ian helped us see the business wasn't trapped because of the work - it was trapped by our systems. Six months in, we've delegated quote authority, built clear workflows, and for the first time we're talking about stepping back in 3-4 years with a business that's actually worth something."

Sarah M.

Tradie wife and Partner

“Before working with Ian, everything came to me. "I thought I'd built a good business - 15 employees, $4M revenue - but I was working harder than ever. The problem wasn't the jobs, it was that I'd become the bottleneck.

Ian helped us build the leadership structure and decision frameworks that let my senior guys actually run things. Now I work on the business, not in it. And when we're ready to exit, we'll have something valuable to sell instead of just a job with my name on it."

Jason

Owner J&R Electrical

Ready to ease the pressure & Fix the leaks??

Stop guessing & start knowing what Their business could really be worth - and what needs to change to get there

Step 1: 3-Minute Independence & Value Score

- Short quiz to find your biggest value gaps &

owner-dependency risks

Step 2: Free Gameplan Call

- Free 30-min call to explore your results

& outline your best next moves

Step 3: Blueprint & Implementation

- Custom plan to increase profit, reduce reliance on you, and make the business 'Exit-ready'

Get the guidance and know-how to turn your business into a thriving, profitable, high value, exit‑ready machine that doesn’t rely on you working 60‑hour weeks.

No pressure. No overwhelm. Just simple, practical support for trade business owners.

What kind of businesses do you work with?

I primarily work with established Australian HVAC, electrical and plumbing businesses doing roughly $1.5M–$6M in annual revenue, led by owners in their 50s who want to reduce reliance on themselves and improve what the business will be worth when they step back or sell.

How do I know if my trade business is "Sale-Ready"?

A business is sale-ready when it can operate profitably without the owner’s daily involvement. If you are the ultimate bottleneck for every decision & relationship, your business is currently an "unsellable job." We use the Owner Independence Method to install systems that prove your business is a transferable, high-value asset. If you’re not sure, start with the free Exit Value & Profit Leak Quiz – it will show where you’re leaking profit and how dependent the business is on you. Then we can jump on a free 30‑minute Gameplan Call, talk through your situation and goals, and I’ll recommend the smallest next step that makes sense based on where your business is today.

How do I know which package is right for me?

If you’re not sure, start with the free Exit Value & Profit Leak Quiz – it will show where you’re leaking profit and how dependent the business is on you. Then we can jump on a free 30‑minute Gameplan Call, talk through your situation and goals, and I’ll recommend the smallest next step that makes sense based on where your business is today.

What results Can I expect?

Most clients see three main shifts: far greater clarity on where money and time are leaking, simpler systems that make the business easier to run, and more confidence about how and when they can step back or sell. Results always depend on your goals and follow‑through, but the work is structured so we’re targeting at least a 3× return on your investment – and in many cases we exceed that..

Do I have to Commit for 12-24 Months?

No. We work in fixed‑scope stages and 90‑day blocks. You’re never locked into a vague long‑term contract – each phase has clear deliverables, and you choose whether to continue based on results. Building a business that’s genuinely sellable and less dependent on you does take time; we can unlock quick wins in the first 60–90 days, but the real lift in independence and exit value realistically happens over 12–36 months.

Can you work with my existing accountant/bookkeeper?

Definitely. I prefer to work alongside your existing advisors, not replace them. I focus on profit, systems and independence; they focus on compliance and tax. Together we make the numbers and the business easier to understand – and more attractive to buyers.

Can I upgrade later?

Absolutely - Yes. If you start with a smaller package and want to go deeper, you can upgrade anytime and we’ll credit your initial investment. For example - If you start with the $495 Job Flow Check-Up and then decide to go ahead with the Tradie Growth Blueprint, we will credit the $495 to the Blueprint investment.

Why will my business be worth more if I step back as the "Chairman"?

Owner-dependent businesses often sell for low multiples because they represent a high risk to buyers and is often the first area that buyers and brokers discount on. By shifting to a Chairman model, you prove the business has "Transferable Value," which can increase your valuation multiple by 3 to 5x or more at exit.

Do I need a full exit plan if I'm not looking to sell anytime soon?

The best exit strategies start at minimum 3 to 5 years before you intend to leave. Early planning and implementation allows you to strategically reduce costs, drive revenue & profit growth, and document processes—all of which maximize the final price you command when you are ready to "push the button". it also allows you to build maximum wealth, take time out and have a business that wraps around your life.

Get In Touch

Reach out to talk about making your business less owner-reliant and easier to run.

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Number

0412 823 942

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Location

17 Blue Luben Close

Find hidden profits, streamline operations, and build a business that gives more time, more money, and more freedom. Proudly Australian owned and supporting tradies nationwide.

The Tradie Growth Hub is a division of

Profitpoint Business Solutions

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